
- Personalized promotions based on your shopping history.
- Direct access from the mobile application or desktop.
- Push notifications when new offers appear in your account.
- Loyalty program with dedicated benefits and digital stars.
Kaufland, one of the largest hypermarket chains in Romania at the moment, has designed a shopping experience built around the loyalty card. Personalized promotions are created for each user, automatically based on purchases made in the chain's stores.
Kaufland says that the objective of this system is that, from the multitude of offers on the market, you receive only those discounts that match your habits and lifestyle, in a clear and easy-to-understand format.
How do you join the Kaufland Card program and where to find the offers?
Kaufland says the first step is to create a digital Kaufland Card account in the mobile app or associate your physical card with a digital account. Every time you visit the shelf, you scan your Kaufland Card at home, and the system will prepare customized promotional sets in the future.
Offers become visible in the dedicated section For me > Personalized promotions, directly in the app. When something new relevant to you appears, you receive a push notification so you don't miss the discounts valid in your account.
Do you have a physical Kaufland Card? See access alternatives
Kaufland says that for those who only use the physical card and cannot activate the digital version, there is a desktop option. Access the pentrumine.kaufland.ro website from your computer, enter the email address or phone number used to issue the card and the password set at the beginning, or choose the one-time password service for quick connection.
In section For me – Personalized promos In the Kaufland app you will find all the promotions allocated based on your shopping history, as well as the vouchers related to your account, when available.
What to do if you don't see the offers in the Kaufland app
If personalized promotions are not updated or display errors occur, Kaufland indicates a set of useful recommendations to remedy the situation, so that you can check the promotions and vouchers active in Kaufland Card. The purpose of these steps is to always have an up-to-date picture of the benefits assigned to your account.
Benefits of the Kaufland Card loyalty program
Kaufland Card functions as a complete loyalty program, available both in digital format, in the Kaufland - Offers and News application, and in physical format, as a wallet card.
Users have access to promotions dedicated exclusively to cardholders, to collecting digital stars and, in the future, to individual packages of personalized offers based on shopping history analysis. All of this makes up a coherent experience, where savings naturally accumulate and each shopping session becomes more relevant.
Through personalized promotions, Kaufland takes offers to the next level, emphasizing relevance and simplicity. Whether you choose the mobile app or the desktop version, it is important to scan your Kaufland Card with each transaction and follow the section For me > Personalized promotionsThus, you benefit from discounts designed for you and constantly optimize your shopping budget, at the pace of your habits.



























